Allows customers to shop your store 24 hours a day, 7 days a week, 365+ days a year!

Easily keep your product/catalog updated -- no HTML coding required to add, delete, or modify products.

Works on the popular combination of PHP and MySQL technologies

Secure -- no one but your administrative personnel can access your customer/catalog data

Advanced stylesheets and images optimisation tools

Merchandise Pricing options -- Single and Multiple items can be put on Sale. Sale options include Percentage-off, Fixed Amount off, New Price, etc. Sales can include or exclude product attributes. You can add or exclude a discount from a Special. You can put a whole category or the entire store on sale!

Products can be marked as "Featured" for specific highlighting/attention.

Products can be linked and/or copied to multiple categories

Minimum or Maximum Quantities and Units - You can sell 1 per customer, or require at least 4 and in multiples of 2. You can set requirements on a per-product basis.

Quantity Discounts can be configured per-product for varying pricing levels or quantity levels.

Product Attributes can be added, either as Radio buttons, Checkboxes, Drop-down lists, Text Boxes, File Uploads, File Downloads, and more. Attribute Options can upcharge the price of an item, and an item can have its price completely controlled by attributes. Attributes can be configured as "read only" so as to provide a Features List.

Attributes also support Text Pricing, such as price-per-word or price-per-letter for personalizing

Attributes can show image/color swatches

Entire categories of products (or individual products) can be enabled/disabled with just a few clicks

Sort order of products is easily controlled in the admin area

Nearly every piece of information about your products can be controlled in the Admin areas, giving you the ability to fine-tune how your products and services appear to your customers. Features and options can be enabled/disabled quickly and easily.

Multiple items can be added to the shopping cart by simply entering quantities and click Add

The Product Type feature allows you to customize information fields and display format for different products differently. Products for sale vs Documents for viewing, vs Music Downloads, and the list goes on.

You can add multiple images to your products, in small/medium/large format. Popups are available if desired for viewing of larger images.

A verification for Agreement to the Terms of Service has been added for compliance with new laws regarding privacy and disclosure.

Shipping Options -- multiple carriers are supported, including Hold for Pickup, Free Delivery in an area, and most major couriers and postal services

Customer Access Control -- You can set up your shop to only allow customers access to pricing or pricing but not buying until after being authorized by an administrator. You can restrict them from browsing at all too, if desired.

Search options allow you to search for products based on name, description, metatags, price, and more!

Meta Tags keywords and descriptions can be controlled at the per-product level, all from the administrative interface

Automatic detection of search engine spiders

Intelligent generation of metatags content for search engines

Built in WYSIWYG page editor for modifying non database pages. (version 2.0)

Tight security on password handling, login/logout, and more.

HTML-style email supported

Shipping Estimator allows your customer to get an idea of their shipping costs prior to checkout

Coupons and Gift Certificates are easily handled both by customers and administrators

Customer "Group Pricing" allows groups of users to receive a set discount amount at checkout

Newsletter system and Product Notification system

Low-Order Fees can be configured

Shipping Tare, Large-Package handling to give fine-grain control over shipping services

Tax rates, tax zones, etc easily configured in the admin area

PayPal IPN and many other popular Merchant Services supported such as DPS

Customers can write product reviews (approvals can be required by an Administrator)

Low-Stock notifications to administrator when inventory is getting low (level can be configured)

Scalable from small shops to larger shops with hundreds of thousands of products

Track Who's Online interactively

Multiple Language Support

Multiple Currency Support

Plus Much Much More